Websites Are People Too
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June 1, 2021
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Decomposing the Personality of the RedPeg Website RedPeg Marketing is a company that I stumbled upon several months ago while
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7 for 7 and Family — The Art of the Photographic Portrait
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May 25, 2021
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Kevin Pointer Recently I hosted some family from California on an interesting east coast journey. Picture this: I and my family
Is Context God?
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April 15, 2021
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April 15, 2021 When Chick-fil-A’s slogan “We Didn’t Invent the Chicken, Just the Chicken Sandwich” first appeared in the 1960s
Zinsser’s Writer’s Paradox Case and the Craft of Good Writing
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April 6, 2021
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by Kevin Pointer Sr. William Zinsser was a journalist and a nonfiction writer whose career spanned the 1940s through the
Readability and the Web
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March 29, 2021
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by Kevin Pointer Sr. Consumers are exposed daily to all types of web content. From blogs, opinion pieces, business websites
What Kind of Writer Am I?
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March 29, 2021
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by Kevin Pointer Sr. Generally, regardless of the type of writing I try to be thoughtful, reflective, and intentional. I’m
Minimize, Quit, or Better Just SWOT Technology
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March 11, 2021
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by Kevin Pointer Sr. From this Gecko’s point of view there’s little question that technological and digital advancements, especially those related to hitting
Social Media — What’s the *Deeper* Picture Here?
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March 3, 2021
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by Kevin Pointer Sr The number of social media users worldwide in 2022 will probably be north of 4 billion
Smartphones & Multitasking, & Deep Work — Oh My!
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February 24, 2021
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by Kevin Pointer Sr. Lions, & Tigers, & Bears — Oh My! is what is expressively uttered from the mouth’s
On Your Mark …. Get Set …. Trello!
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February 21, 2021
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by Kevin Pointer Sr. Whether you’re an old school creative, marketer, writer, freelancer, or digital enthusiast or whether you have